Digital

How to: email marketing

How to: email marketing

Author: Amy Micallef Decesare Junior Marketing Executive at Defined Branding It’s a well-known fact that email marketing is one of the greatest ways to reach out to your customers, all for a relatively low cost. Building, executing and maintaining an effective email marketing campaign is no easy task, but if…
Why your eCommerce website should be mobile friendly

Why your eCommerce website should be mobile friendly

  Author: Stephanie Fiteni Co-Founder / Online Marketing Specialist & Coach at Defined Branding.   The eCommerce industry is growing quickly. With more people online everyday it’s important to be able to grow with the industry so as to gain a competitive advantage. Setting up a responsive, mobile and user-friendly site is…
eCommerce website to increase your sales

eCommerce website to increase your sales

  Author: Amy Micallef Decesare Junior Marketing Executive at Defined Branding   The presence of the people who are online is increasing rapidly. Therefore any business, big or small, can certainly benefit from having an eCommerce website. Let’s face it: almost everyone is online. If you were to go for a…