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| The Benefits of working with Defined Branding |
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We are an all inclusive dedicated team of marketing and design professionals who are
committed to offering a growing client base the very best of collective expertise.
From strategic planning and analysis, research and development, and intelligence
gathering, to creative proposals, imaginative design and production know-how, we
work harder and smarter.
We are enthusiastic, positive, friendly, approachable and realistic and enjoy nothing
more than expanding the bounds of creativity. Check out our DB2 Showreel:
www.vimeo.com/definedbranding |
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| Jody Fiteni Managing Director |
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Jody brings to the table a wealth of experience in creative conceptualisation, execution and publishing. Insight gained whilst working on various London accounts such as British Airways, Air UK and Society of London Theatre have allowed
for successful creative direction on many blue chip accounts such as Bank of Valletta, HSBC Bank, Malta Enterprise,
GO Mobile, Middlesea Insurance and many more.
Having worked with various agencies in the creative field for over
20 years, Jody enjoys spear-heading and contributing to most aspects of the media campaign from audio-visual productions
to promotional advertising, print, script writing and
brand stewardship. |
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| Stephanie Fiteni Client Relations / Web Marketing |
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Stephanie has had an avid interest in IT and Programming since she graduated with a B.Ed Hons Degree from the University of Malta. Her experience as a Special Needs Teacher and IT Trainer has taught her the virtues of patience and focus. Over the years her interests have led to further training in a number of areas related to IT such as HTML, PHP, ASP, Flash Animation, Linux, Networking and PC troubleshooting. As one of the founders of Defined Branding, a large amount of her time is today dedicated to managing company fincances and client relations, she however still finds the time to keep her training up to scratch in order to execute focused digital media campaigns encompassing web marketing, social media marketing and pay-per-click campaigns. |
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| Rob Morrison Director / AV Editor |
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Being the son of a programmer, who began writing computer software in the 70's, Robert has a solid foundation in computers and programming with 25 years of experience. Dealing more with programming than actual design he is experienced with most computer languages including Cobol, C++, Assembler, PHP, ASP, SQL and Perl.
His other passion is music, playing a wide range of instruments, which when combined with his love of computers makes him a welcome addition to the Defined Branding team in an audio-visual and programming capacity. |
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| Ann Caruana Montaldo Marketing Consultant |
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Ann has had a varied career both as a representative client as well as working within media, advertising and marketing communications agencies and production companies where she was involved in all aspects of campaign planning, strategy and production of communication requirements for clients. She also established and managed a production company in Malta producing TV commercials for the Italian market.
Ann has extensive marketing experience working with leading businesses and organizations that serve local and foreign markets and over the years has worked with clients such as HSBC Bank (Malta),
Unilever – Dove, Flora, Algida, Hewlett-Packard GmbH amongst many many others. |
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| David Copeland Senior Creative |
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David joined DB in April 2011 as a Senior Graphic Designer with over twenty years experience in the creative industry in the UK.
Graduating from Stafford University in 1999 with a BA (Hons) in Graphic Design, he was nominated and became a finalist in
The 1999 Donside Student Awards with work showcased at The D&AD Student Expo. From university, placements in design studios
such as Acrobat Design Consultants, Precise Communications and JCB Designworks.
David is a passionate creative designer who loves packaging design, point of sale, corporate identities and illustration.
David combines his knowledge and experience with intuitive
traditional execution to great effect. |
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| Jeffrey Galea Studio Manager |
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Jeff has over 15 years of experience as a graphic designer
and project coordinator and is passionate about all aspects of the creative media communications field. A gifted designer, illustrator and musician/songwriter, Jeff has successfully managed various client accounts over the years. He is very methodical and has a sharp eye for detail which he employs to good use for all Defined Branding's clients.
Coordinating and ensuring all pre-press requirements to quality printing delivery, Jeff is the agency's production controller and an effective studio manager. His interests include participating in the performing arts and socialising.
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| Chris Borg Cutajar Web Designer / Developer |
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Chris project manages, plans and coordinates website productions for the ever growing online client portfolio. With over ten years experience in commercial web development and specialising in web usability, Chris has successfully handled client accounts such as
GFI (software), Gala online shopping (e-commerce), and a large number of other websites and content management systems.
A friendly and dedicated web consultant, Chris enriches the studio's creative offering and professional service capability. Chris is into rock climbing and other outdoor pursuits. He
also organises themed events and loves to travel whenever possible. |
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| Kevin de Gray 3D Graphic Animator |
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Kevin is the studio's 3D computer graphics animator skillfully using creative platforms like 3D Studio Max, Cinema 4D and After Effects as well as editing software Final Cut Pro and Adobe Premiere to great effect.
A fresh, young and imaginative designer, Kevin is innovative in his approach to problem solving and acquiring the complex skills required for 3D rendering and motion graphics for DB’s Audio-Visual Department. Kevin enjoys gaming and socialising and his personal creativity can be found at deviantart.com. Like all members of the team, Kevin has much
to offer our varied client portfolio and maintains a high standard of execution quality and creative tenacity.
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| Marco Borg Designer / Photographer |
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Marco is an accomplished senior graphic designer and photographer with over 15 years experience to his credit. Having valuable pre-press and printing insight, Marco is professionally reliable and dedicated to quality campaigns.
From origination of the corporate logo to publication layout
and design, Marco is also proficient with the latest DTP creative suite software and contemporary techniques. Eye-catching design and a sincere commitment to quality and high standards allow Marco to consistently deliver within budget and timeframes. An avid vintage camera collector, Marco is friendly, helpful and popular with clients and colleagues alike. |
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| Pat Vella Admin Support / Runner |
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Pat supports administration with data input, deliveries
and pick-ups, as well as general office organisation. With
a background in UK customer enquiries for HSBC call
centre (Malta), Pat gained valuable experience in
telephone and on-line banking services and customer
care.
Pat was a professional musician and office administrator
for many years and currently works part-time within the
DB team. |
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