Defined Branding : About Us

At Defined Branding we’ve been very busy preparing and executing the next stage of our evolution to offer our clients extended in-house services. Happily, we can now introduce our subsidiary production department. Welcome to [Renegade] – a fresh new approach.

Renegade Production Studios offer audiovisual filming, editing and recording facilities for TV advertising productions, radio adverts and voice overs, musicians, producers and composers, and has proven itself to be a natural progression for the talented in-house team and clients alike.

An open invitation to visit us to discuss your production requirements, you’ll be pleasantly surprised to meet friendly, motivated people who love what they do.

Visit: www.vimeo.com/definedbranding

From the corporate badge to toy packaging and point of sale promotions, website design and programming, television advertising and online marketing – Defined Branding has evolved into a smart little digital octopus, delivering brand-centric services from conceptual campaign planning to inventing jingles for frozen vegetables.

We have expanded our creative team and invested in studio equipment for both in-house AV productions as well as recording facilities for musicians, composers and producers. We have successfully brought together a talented team of experienced professionals and built mutually beneficial working relationships with our esteemed clients. Our good reputation and integrity speaks for itself.

Brands are so much more than mere products. Consumer loyalty to any brand is about an emotional connection, delivery of promise, ownership, quality assurance, perceptions, aspirations and associations. Valued brands stand the test of time because they are trusted, respected, established and yes, even loved.

At Defined Branding, we believe in personal relationships that thrive when we create the right environment for brands to ‘come alive’ to their target markets, when a client feels that they’ve been part of the process and their valuable insight and experience allows us the opportunity to truly listen.

As matchmakers between brands and consumers, we interpret the creative brief within budgets and time frames and apply creative thinking that goes beyond convention and expectation.